Taking a cue from the fashion industry, I started to work on my holiday gift wrap in July. I knew if I wanted to have photos for postcards and for other promotions that my designs would have to be finalized and prototyped by the time September rolled around. As such, I started to consider the [...]
Walk down the cereal aisle of any grocery store and you’ll be hard-pressed to find a box that doesn’t say “made from 100 percent recycled paperboard” or a bottle in the cleaning aisle that doesn’t advertise some percentage of recycled plastic.
But the word “recycled” could be slightly misleading. The concept is designed to keep [...]
Corporate Social Responsibility {#2}
A lot of corporations are jumping on to the green bandwagon, advertising their products as somehow green without really giving you any idea of what that means. They use marketing terms like “recyclable” and “ecofriendly” on products made from toxic plastics like vinyl, and no one is out there to stop them [...]
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